Mission Statement

At PrettyCity.com, we believe that beauty is more than skin deep and that taking care of the physical body is as important as taking care of the soul.

We know that women can achieve more when they feel great about how they look and we believe that being your prettiest self is something to be proud of.

Every day, we aim to make women everywhere prettier in some small way and richer in many big ways, by saving them money on the products & services they need to look & feel their best.

Core Values

  • We value honesty: Truth in beauty.
  • We put the trust of our readers before profit.
  • We believe in every day glamour and we won’t apologize for being fabulous.
  • We believe in abundance, there’s enough to go around.
  • We acknowledge, and honor, the power of women everywhere.
  • We can if we think we can. You can’t if you think you can’t. We control our own destiny and we’re proud of what we have created.
  • We’re committed and passionate about having fun while growing PrettyCity.com. When it stops being fun, it’s time to move on.
  • We’re committed to giving back. We know we’ve been fortunate and we share that fortune.

Brand Promise

PrettyCity.com only recommends the products, services and places we have tried and loved, and we always aim to get our readers a deal on the things we recommend.



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